My Instagram Strategy 🤳🏼
I used to upload pics of me to instagram and facebook in 2015-2017, hoping to get clients.
I would try to find the photos where I looked the leanest.
The most muscular.
I figured, if people saw my physique and thought it was good.
They would hire me as their coach to help them do the same.
How wrong I was 😅
All I was doing was stroking my ego.
Here's what I Iearnt.
No one gives a sh*t what I can do for myself. They give a sh*t about what I can do for them.
Which is fair enough.
Sure it's great to know you're in the hands of a coach that walks the walk but more than that, you want to know that you are in a coach that cares about you.
My content has changed a lot over time.
Now I'm focused on helping people solve problems.
How to eat the foods they love and still make progress.
How to do exercises correctly.
How to know if their strategy is right or not.
And all I can say, is that it has a much higher success rate of encouraging people to join Team Brock Ashby.
I never really wanted to come across as I did, I just didn't know what people wanted.
And now I do, which is what I committed my entire business to doing.
Solving problems.
Calories, macros, workouts, sleep, supplements, stress.
I can help you.